About UsPower Equipment Direct was founded on the premise of simplified shopping.
Customers could sort through all of the leading power equipment products online from the comfort of their homes - no traffic jams, no crowds, no scratched tailgates.
Plus, all of the equipment - including hard-to-find accessories - would ship directly from the factory to the customer's door, eliminating the need for stores, warehouses and clueless clerks.
Power Equipment Direct streamlined the sales process and rewarded customers with factory-direct discounts on its vast selection of products.
Founder Jon Hoch, launched his first web store from his basement in 2003. The goal: To sell one pressure washer a week in order to make a car payment.
Several years and a couple of web stores later, Power Equipment Direct is one of the leading online power equipment e-tailers with millions of dollars in annual sales.
The company owns more than a dozen power equipment-related web addresses and plans to open more specialty superstores in the very near future.